Yellow mustard is a classic hot dog and hamburger condiment. Should candy contain it? French thinks so.
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The condiment brand is selling mustard-flavored Skittles for National Mustard Day on Aug. 5. Tangy mustard and sweet sweets sound
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strange, but you're not alone. The surprise partnership shocked consumers, who shared their product reviews on social media.
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In recent years, French's has partnered with several culinary companies to create eye-catching mustard delicacies for National Mustard Day.
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The McCormick-owned brand made mustard-flavored doughnuts with Brooklyn-based Dough Doughnuts last year. French's collaborated with
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Oskar Blues Brewery on mustard-flavored beer in 2020 and Coolhaus on mustard-flavored ice cream in 2019.
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McCormick & Company intended to "outdo ourselves" for National Mustard Day in 2023, according to North America vice president of marketing Valda Coryat.
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"We are thrilled to collaborate with Skittles to deliver our beloved Classic Yellow Mustard tang in a new, fun way to French's and Skittles fans alike
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Regular grocery stores won't sell these odd Skittles. As a bright yellow "Mustard Mobile" van tours the country,
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July 31: Ponce City Market, Atlanta, 11 a.m.–3 p.m. August 2: 11 a.m.-3 p.m., Washington D.C. City Center. August 5, 11–3 p.m., Hudson River Park, NYC.
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